In our work, we use a simplified behavioral chain to describe how people move from intention to action, and how internal friction accumulates when this process breaks down. The chain is not meant as a clinical or universal theroty, but as a practical framework for identifying where misalighment occurs before behavior change is even possible.
It's not a single established model, but rather a synthesis of ideas from behavioral science, cognitive load theory, and product design. It's adapted for practical use.
Three days ago, I felt anxious almost every single day. I’d scroll through my phone late into the night and struggle to fall asleep; I’d get nervous the moment I met people; the thought of getting things done would trigger even more anxiety, and I was constantly blaming myself. I thought this was an emotional issue, a problem with self-discipline, or even a lack of ability—that I was simply not strong enough. But the moment real change happened was not when I learned to control my emotions, nor when I pushed myself harder. I just realized one thing: I had been taking on premature responsibility for countless things that hadn’t even happened yet, that weren’t my responsibility to solve in the first place, and that would only get worse if I intervened. When I stopped doing this, my emotions calmed down on their own, my body began to cooperate, I started falling asleep and waking up on time, and within three days, my state of mind stabilized completely. It was at that moment that I understood: many people are not crushed by life itself, but drained by a flawed self-management framework. This is also the reason I’m building this product now. It doesn’t teach you to push yourself harder; it helps you figure out exactly where you are in the process.
Yet when humans pursue a goal, the complete operational loop—from psychology and behavior to feedback—is an integrated whole. This is actually a de-moralized naming approach. It doesn’t tell the user "what you’re doing wrong", but rather "what you’re experiencing right now".